how to use hashtags to increase engagement?

Using hashtags effectively is essential for any business on social media to increase engagement. Hashtags are an integral part of social media platforms such as LinkedIn, Instagram, Twitter, and others. so we can say in today’s social media world, hashtags are a given. As we all know, hashtags are used to categorize posts and images, […]

how to increase hashtag reach on Instagram?

Increase hashtag reach on Instagram seems to polarize people into two camps, those who love using hashtags and avoid them like the plague, and those who hate them.  Currently, Instagram has over two billion monthly active users, making it one of the most popular social media platforms out there. No wonder digital marketers are looking […]

What is the difference between tags and hashtags?

In what ways are tags, and hashtags different from each other? Do you know the difference between tags and hashtags? When I search on Facebook for my Twitter hashtag, will I find the same hashtag? To make matters even more complicated, there are multiple social media platforms like Facebook, Twitter, LinkedIn, Google+, Instagram, etc. Here we […]

What is the purpose of a hashtag on social media?

The purpose of hashtags isn’t simply to add a sense of humor or whimsy to your social media posts.  HashtagMark says the purpose of a hashtag can be very different depending on whether you are a consumer or a business.  As we know Hashtags are used on social media to categorize content and to create […]

What is a hashtag symbol and how do you use it ?

The use of hashtags is a great way to drive views, likes, and shares for your brand on social media. As we all know, in the past, hashtags (#) were called “pound” symbols! The hashtag was first popularized by Twitter but is now widely used on Facebook, Instagram, LinkedIn, Pinterest, and TikTok. In addition to […]