All we know TikTok is one of the leading social media platforms with over one billion active users (and counting).
This platform attracts a lot of younger audiences and sees a lot of usage and engagement. The engagement rate of micro-influencers is nearing 18%.
As a result, businesses are flocking to TikTok to reach a new audience.
So based on these statements making the most of your TikTok account is another matter entirely.
TikTok’s millions of users have turned it into more than just a popular social media app so what is the best way to boost your TikTok account?! Hashtags
So we are here to check out the best TikTok hashtags for small businesses.
Using hashtags on TikTok
Hashtags are a great way to increase the visibility of your content, especially on social media platforms like TikTok.
This is because hashtags are ways for users to find and follow specific topics or interests. For example by adding hashtags in your videos you can connect with other people who share similar interests and create an even bigger audience for yourself.
What are TikTok hashtags?
As you know TikTok is a mobile video and social media app that allows users to create and share short videos with others.
A hashtag is a word or phrase preceded by the symbol “#” on social media platforms such as Twitter, Instagram, Facebook, and TikTok.
On TikTok a hashtag is used to categorize content so that it can be more easily found by other users of the app.
Some hashtags are used for popular memes like #blessed
While others are used for trending topics like #metoo
With 535 billion hashtag views, TikTok is obviously the platform with the most hashtag views for entertainment content so you surly need the best TikTok hashtags for small businesses to grow your business.
Dance comes in second with 181 billion views.
And other popular hashtag categories include pranks, fitness and sports, home renovations/DIY, and beauty/skincare.
Why TikTok hashtags are important ?
Hashtags on TikTok are important because they help people find the content that they want to watch. They can also be used to categorize and filter your posts, which is a feature that is not available on other social media platforms.
Also there are two types of hashtags on TikTok which you can take advantage of:
❖Hashtags for the video itself
❖ Hashtags for the comments section
• Make it simple: TikTok makes things simple. Your message can be conveyed without going too deeply into details using hashtags.
• Take advantage of trending topics: TikTok success depends on staying on top of trending topics. In fact trending topics can be tracked using hashtags.
• Attract more viewers: You can use hashtags to attract people to your content because TikTok’s algorithm determines who will find your content most interesting.
• Analyze the competition: To stay on top of your competition, you must see what type of content they publish.
• Grow your audience: hashtags can easily bring those people who have similar interest together, so using them can grow your audience!
How to use hashtags on TikTok?
Using hashtags on TikTok is just like using them on other social platforms!
But you should know to use them effectively and take advantage of them, better to have a hashtag strategy!
Here what we suggest:
1. Find the relevant hashtags
2. Check out the competitions
3. Build a strong hashtag strategy
4. Understand your audience
5. Make your own hashtags
6. Keep things simple
What is the best TikTok hashtags for small businesses?
TikTok is a social media app that has taken over the world. With its simple user interface and easy-to-use features, it’s no wonder that it is the most popular social media app for teens.
But what does TikTok have to offer for small businesses?
The best way to utilize TikTok is by using hashtags. These are keywords that allow you to reach an audience with a targeted message or content. There are many different types of hashtags, but the most popular ones are those that are used in challenges or those that make people laugh. These will be discussed in detail later on in this article.
The best TikTok hashtags for small businesses
How to find The best TikTok hashtags for small businesses ?
It is vital that you are able to choose the right hashtags for your campaigns, since hashtags are so crucial. You can use the following tips when searching for the best Tiktok hashtags:
❖ First, study the hashtag habits of TikTok users.
❖ You can also find top trending hashtags by observing those popularized by influencers in your domain and possibly collaborating with them.
❖ Examine the competition for inspiration as well. Most of your competitors will likely use some hashtags for content. These hashtags can be used as well as other related hashtags that you may consider using. It is also possible to find popular hashtags and get some inspiration.
Benefits of using hashtags on TikTok ?
No matter what your TikTok strategy looks like, hashtags should be an important part of it. They can help you improve your content discoverability and build a community, among other things.
Now we want to explain why TikTok hashtags are useful for your business:
1. Analyze your competitor(s)
You can also find other companies using hashtags associated with popular industries. Finding new competitors is a great way to identify your strengths and weaknesses.
You can compare your TikTok performance to theirs by checking out their profiles and content.
2. Increase discoverability
TikTok users who are not already following your brand can see your video captions when you include hashtags.
You may be able to attract people who are already interested in the topic by using a hashtag relevant to the video.
For instance when you use #ketogenic , attract people who are searching this field.
3. Take advantage of trends
Taking advantage of TikTok trends at the right time can help boost visibility and engagement. You show your followers that your brand is relevant and fun by creating content based on trending hashtags.
Additionally, your video is more likely to show up on the right Discovery pages. You may gain more TikTok followers by increasing your content visibility.
4. Engage your audience
A higher engagement rate could also be attributed to better visibility. There is a chance many people will want to engage with your content by liking or commenting on it when more people see it.
5. Getting great ideas
A hashtag search will return the most popular content in a particular category. Using this method to find content inspiration and determine what resonates with your target audience is very beneficial.
6. Build your community
By using branded hashtags you can build a community of those followers who are interested to your content and like sharing specific topics.
In the end…
Getting noticed on TikTok requires a strong hashtag strategy.
Trending TikTok hashtags will increase your visibility and audience reach, identify and collaborate with your competitors, and even give you new TikTok content ideas by showing you what other people in your industry are doing.
The hashtags are used by TikTok users to label their videos. Clicking one of these hashtags will take you to a search page containing other content that is also tagged with the hashtag.
So you can use the best TikTok hashtags for small businesses to boost them. Here you can use HashtagMark to find those best hashtags and copy them to your TikTok captions or comments.
If you have any other questions or know more better hashtags, let us know through comments.