Hashtags are a great way to get your name out there and be seen by more people. They are also a great way to find like-minded professionals and connect with them.
There are two types of hashtags on LinkedIn – branded hashtags and user-generated hashtags. Branded hashtags are created by the company, while user-generated hashtags are created by the users themselves.
Branded hashtags can be used for branding purposes, or to create a community around the company’s products or services.
User-generated hashtags can be used to create discussions around topics that matter in your field of work, or they can just be used as an outlet for creativity.
Does hashtag work on LinkedIn?
Of course yes, LinkedIn is the leading online community for professionals and not just a job search platform.
Additionally, hashtags on LinkedIn are a powerful way to promote your post and reach as many people as possible.
Also, hashtags are widely used on Twitter, Instagram, and LinkedIn to promote content to a wider audience.
So better to know using topical hashtags in an appropriate way can boost a post’s impressions and engagements.
Posting on these sites is a better way to reach your target audience and present them with your unique ideas. The good point is on LinkedIn, hashtags can be used in any type of content, from text to visual.
Just like other social medias, if you re on LinkedIn to drive more audience to your page and increase your engagement, better to use the most relevant hashtags.
How effective is hashtag on LinkedIn?
You yourself can test the effectiveness of hashtags on LinkedIn by make two posts which has the same quality and then put 3 hashtags for the first one and put no hashtags for the second!
So you surely will see the first post gets more engagement than the second, because it is not jus the matter of getting more likes or followers, hashtags will help you to increase your engagement!
Here you can see some of the best hashtags on LinkedIn (2021-2022):
Top LinkedIn hashtags 2021
• #india — 68M
• #innovation — 39M
• #management — 36.2M
• #humanresources — 33.4M
• #digitalmarketing — 27.5M
• #technology — 26.4M
• #creativity — 25M
• #future — 24.7M
• #futurism — 23.7M
• #entrepreneurship — 23M
• #careers — 22.4M
• #markets — 22M
• #startups — 21.4M
• #marketing — 20.3M
• #socialmedia — 19.8M
• #venturecapital — 19.4M
• #leanstartups — 19.1M
• #economy — 19M
• #socialnetworking — 19M
• #economics — 18.2M
• #branding -18.1M
• #advertisingandmarketing — 17.3M
• #motivation — 15.5M
• #personaldevelopment — 14.8M
• #investing — 14.5M
• #jobinterviews — 14.5M
• #money — 14.2M
• #bankingindustry — 14M
• #sustainability — 13.3M
• #alternativeenergy — 13M
• #personalbranding — 10.5M
• #hiringandpromotion — 10.1M
• #healthcare — 9.7M
• #education — 9.6M
• #customerrelations — 9M
• #productivity — 8.5M
• #whatinspiresme — 8.1M
• #bestadvice — 7.7M
• #bigdata — 7M
• #travel — 7M
• #gettingthingsdone — 7M
• #businessintelligence — 7M
• #softwareengineering — 6.6M
• #programing — 6.6M
• #analytics — 6M
• #softwaredesign — 6M
• #datamining — 6M
• #data — 6M
• #socialentrepreneurs — 5.9M
• #sales — 5.8M
• #fundraising — 5.8M
• #law — 5.5M
• #lawandlegislation — 5.5M
• #legalissues — 5.3M
• #strategy — 5.1M
• #projectmanagement — 5M
• #culture — 4.7M
• #userexperience — 4.7M
• #fashion — 4.2M
• #cloudcomputing — 4M
• #mobileapplications — 4M
• #consultants — 4M
• #productmanagement — 3.6M
• #business — 3.6M
• #networking — 3.5M
• #leadership — 2.8M
• #artificialintelligence — 2.4M
• #hiring — 2.1M
• #health — 1.9M
• #engineering — 1.8M
• #mindfulness — 1.7M
• #jobsearch — 1.5M
• #jobseekers — 1.3M
• #africa — 1.15M
• #deeplearning — 855k
• #hr — 810k
• #smallbusiness — 800k
• #workingathome — 800k
• #recruiting — 785k
• #inspiration — 760k
• #job — 742k
• #datascience — 725k
• #contentmarketing — 640k
• #research — 592,000
• #success — 540k
• #ai — 500k
• #storytelling — 486k
• #computerscience — 485k
• #python — 450k
• #entrepreneur — 510K
• #fintech — 435k
• #onlineadvertising — 400k
• #selfhelp — 300k
• #neuralnetworks — 296k
• #partnerships — 260k
• #jobopening — 340k
• #cloud — 270k
• #homeoffice — 146k
• #openings — 190k
• #automation — 147k
Most popular LinkedIn hashtags 2021
• #job
• #socialmedia
• #travel
• #bestadvice
• #jobinterviews
• #socialnetworking
• #whatinspiresme
• #consultants
• #personaldevelopment
• #customerrelations
• #money
• #culture
• #leadership
• #jobsearch
• #engineering
Trending LinkedIn hashtags 2021
• #covid19
• #coronavirus
• #marketing
• #leadership
• #realestate
• #business
• #hiring
• #jobs
• #digitalmarketing
• #kudos
• #innovation
• #cybersecurity
• #recruitment
• #technology
• #design
• #ai
• #healthcare
• #corona
• #construction
• #health
• #realtor
• #staysafe
• #covid
• #socialmedia
• #education
• #workfromhome
• #hr
• #mentalhealth
• #stayhome
• #success
• #recruiting
• #homeoffice
• #india
• #branding
• #coaching
• #sustainability
• #homesforsale
• #architecture
• #dubai
• #jobsearch
• #iwd2020
• #travel
• #sales
• #wellness
• #job
• #interiordesign
• #motivation
• #training
• #recrutement
• #uae
• #careers
• #art
• #finance
• #realestateagent
• #cloud
• #property
• #engineering
• #management
• #security
• #confinement
• #insurance
• #investing
• #fashion
• #news
• #graphicdesign
• #logistics
• #blockchain
• #fitness
• #marketingdigital
• #smallbusiness
• #entrepreneur
• #linkedin
• #lockdown
• #aviation
• #energy
• #webinar
• #love
• #internationalwomensday
• #hospitality
• #eachforequal
• #earthday
• #startup
• #retail
• #fintech
• #music
• #forsale
• #photography
• #technology
• #automotive
LinkedIn community hashtags 2021
• #community
• #communities
• #givingback
• #family
• #helpingothers
• #leadership
• #socialentrepreneurship
• #communitybuilding
• #linkedinprofiles
• #linkedinstories
And now
Most popular LinkedIn hashtags 2022
• #innovation – 38.8 million followers
• #digitalmarketing – 27.5 million followers
• #technology – 26.4 million followers
• #futurism – 23.5 million followers
• #marketing – 20,3 million followers
• #socialmedia – 19.7 million followers
• #socialnetworking – 19 million followers
• #venturecapital – 19.3 million followers
• #motivation – 15.7 million followers
• #sustainability – 13.2 million followers
• #healthcare – 9.7 million followers
• #education – 9.6 million followers
• #design – 5.8 million followers
• #sales – 5.8 million followers
• #fundraising – 5.7 million followers
• #construction – 4.7 million followers
• #realestate – 4.1 million followers
• #business – 3.6 million followers
• #leadership – 3,1 million followers
• #jobs – 2.8 million followers
• #recruitment – 2.4 million followers
• #hiring – 2.4 million followers
• #artificialintelligence – 2.4 million followers
• #jobsearch – 1.7 million followers
• #covid19 – 1.1 million followers
• #job – 1 million followers
• #ai – 564.3 thousand followers
Most popular hashtags in some field:
Most popular hashtags in technology industry 2022
• #marketing
• #business
• #covid19
• #digitalmarketing
• #coronavirus
• #technology
• #seo
• #jobs
• #blockchain
• #ecommerce
• #innovation
• #job
• #ai
• #startups
• #hiring
• #logodesign
• #socialmedia
• #startup
• #marketingdigital
• #bitcoin
• #news
• #crypto
• #motivation
• #logo
• #rrss
• #linkedin
• #communitymanager
• #digital
• #design
• #sales
• #entrepreneurship
• #cryptocurrency
• #leadership
• #lean
• #usnews
• #entrepreneur
• #excellence
• #innovacion
• #social
• #jobsinusa
• #jobsusa
• #tech
• #internet
• #dailynews
• #management
• #cybersecurity
• #ceo
• #solutions
• #branding
• #graphicdesign
• #healthcare
• #onlinemarketing
• #india
• #b2b
• #companylogo
• #developers
• #waste
• #google
• #geology
• #geologypage
• #valueadd
• #workfromhome
• #logodesigner
• #kaizen
• #success
• #iso
• #remotework
• #corona
• #website
• #softwaredevelopment
• #sponsored
• #bitsmart
• #fintech
• #sale
• #artificialintelligence
• #deal
• #jobsearch
Top hashtags in the Financial industry
• #finance
• #business
• #fintech
• #covid19
• #coronavirus
• #retirement
• #investing
• #realestate
• #financialplanning
• #mortgage
• #blockchain
• #money
• #trading
• #stocks
• #kudos
• #stockmarket
• #forex
• #investment
• #financialliteracymonth
• #mondaymotivation
• #economy
• #innovation
• #financialservices
• #investments
• #bitcoin
• #banking
• #crypto
• #twitter
• #free
• #payments
• #dubai
• #jobs
• #markets
• #biztipthursday
• #cryptocurrency
• #uae
• #investors
• #nifty
• #spendlifeliving
• #goals
• #mortgagebroker
• #asksahondow
• #ai
• #news
• #technology
• #china
• #morganstanleyminute
• #brexit
• #ameripriseresearch
• #toronto
• #womenshistorymonth
• #motivationmonday
• #iwd2020
• #powerbi
• #summer
• #lifeinsurance
• #tax
• #leadership
• #wealthmanagement
• #loans
• #canada
• #remote
• #lovetakesaction
• #corona
• #credit
• #earthday
• #cto
• #financialwellness
• #workfromhome
• #marketing
• #india
• #usa
• #stock
• #remotework
• #openbanking
• #freebies
• #singapore
• #fed
• #veterans
• #eachforequal
• #charity
• #finances
• #tech
• #hongkong
• #trade
• #mlkday
• #lifeinsuranceawarenessmonth
• #goodatlife
• #startup
Top hashtags for business
• #Tips
• #SmallBusiness
• #LetsWork
• #Projectmanagement
• #Managementconsulting
• #Future
• #Markets
• #Startups
• #Partnerships
• #Consultants
• #Saas
Trending hashtags in the Education industry
• #education
• #leadership
• #covid19
• #highereducation
• #coronavirus
• #kudos
• #business
• #innovation
• #research
• #highered
• #marketing
• #university
• #technology
• #formation
• #india
• #students
• #universities
• #ai
• #success
• #linkedin
• #sustainability
• #safetyfirst
• #management
• #entrepreneurship
• #corona
• #design
• #covid
• #mentalhealth
• #communication
• #art
• #stage
• #inspiration
• #careers
• #for
• #mba
• #china
• #training
• #motivation
• #jobs
• #health
• #iwd2020
• #networking
• #inova
• #blockchain
• #job
• #learning
• #recrutement
• #cybersecurity
• #digitalmarketing
• #chile
• #empregos
• #confinement
• #healthcare
• #artificialintelligence
• #fintech
• #datascience
• #uae
• #machinelearning
• #data
• #coaching
• #digitalurbanism
• #digital
• #studyabroad
• #dubai
The best hashtags for management
• #Management
• #Innovation
• #Technology
• #Sales
• #Strategy
• #Sales
• #Business
• #Hiringandpromotion
• #Advertisingandmarketing
• #Productivity
• #Consulting
• #Manager
Can I make personal hashtags on LinkedIn?
Yes! For your own use, you can create branded hashtags.
Good point about personal hashtags is people can easily find content you have categorized under your personal hashtag by following the hashtag you have identified.
LinkedIn users can boost their personal brands by using frequently used hashtags then an audience might keep this hashtag in their minds as a word or a name.
For your LinkedIn profile, you should choose a short, punchy, and memorable hashtag.
If you’re creating your own hashtag, the most important thing is to ‘own’ it and have people follow it.
When you post content with your hashtag, your followers will be notified.
❖ Three hashtags are recommended
❖ Find the frequency of hashtags on LinkedIn
❖ End your content with hashtags
❖ Make sure there are 2 broad hashtags and 1 niche hashtag
❖ Signpost your content themes with keywords
To sum up
As we said before, the best way to reach a new audience on LinkedIn is to use hashtags.
You can use business-specific hashtags when posting about a particular industry to attract new audience.
You should use 3-5 hashtags in a single post, so be natural with them.
On the other hand the lack of LinkedIn hashtags will also shorten your post to reach its full potential. So for marketing purposes, do your research on a topic and find trending LinkedIn hashtags.
