Are Instagram Likes Still an Important Metric? 2026

While their once-unquestionable reign has undeniably shifted, Instagram likes bless their hearts still cling to a spot in the platform’s perpetually intricate algorithm. They are, however, a far cry from the content kingpins they once were, having gracefully (or perhaps ungracefully, depending on your perspective!) ceded much of their algorithmic heft to more profound engagement […]